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Quick Facts

NEWS ALERT: Our trading update on 14th October 2008 outlines changes to our organisation and management structure which will be implemented in the coming months. For additional information please see our October Trading Update.

Share of revenue: 

27%

Main markets:  

US, Canada, Mexico, Brazil, Argentina, Colombia, Venezuela

Main brands:  

Trident, Halls, Dentyne, Stride, Bubbaloo, Clorets, Chiclets, Cadbury, Green & Black's, Swedish Fish, Sour Patch Kids, Beldent, Bazooka, Mantecol

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Did You Know?

During World War II, US troops spread the popularity of chewing gum by trading it and giving it as gifts to people all around the world as far as Europe, Africa and Asia.