skip to content

Kent

1971  Kent Miss bonbon the double twist hard candy is launched.

1973  With the launch of Kent Tofy, the toffee candy, range grew.

1980s  Export markets tasted the Kent branded candies for the first time.

1984  The first boxed chocolate Kent Madlen is added to the family.

2000  The first Kent Bayram commercial was on air, shaking the society with its emotional touch and reminder of the Bayram traditions which were fading at the time. This ad created enormous brand awareness and an emotional bond with the brand.

2005  Kent candies were re-launched with a new master branding strategy and new pack designs.

2006  Master branding strategy continued with the chocolate range.Kent chocolates with new pack designs were launched.        

2007  With the Giving and Offering strategy new launches for both Kent candy and chocolate ranges continued. The traditional Bayram communication of Kent brand with two folds Kent candy and Kent chocolate continued.

Back to top